Revenue
17.9%
Total attributed revenue
CAC
16.6%
Customer acquisition cost
ROAS
21.3%
Return on ad spend
Pipeline
17.3%
Marketing-sourced pipeline
Conversion Rate
19.5%
Visitor to customer rate
LTV:CAC
27.0%
Lifetime value to CAC ratio
Revenue & Spend
12-month trend
Attribution Model
Compare attribution approaches
Paid Search
38%Direct
22%Email
18%Paid Social
12%Organic
7%Other
3%Channel Performance
by revenue
ROAS Heatmap
Weekly performance by channel
Low
High
AI-Powered Insights
Anomaly detection & recommendations
Anomalyhigh impact2h ago
Paid Social CPC Spike Detected
Opportunityhigh impact4h ago
Email Re-engagement Segment Underutilized
Trendmedium impact6h ago
Organic Search Momentum Building
Warningmedium impact8h ago
Display ROAS Below Threshold
Opportunitymedium impact12h ago